In person and virtual meetings are available. Please contact our office to schedule.


First Command Radcliff
Dave Strauss
First Command Financial Advisor
Contact
(270) 351-6038
(270) 351-6078
1003 N. Wilson Rd
Ste B
Radcliff, Kentucky, 40160
About Dave
David Strauss joined First Command Financial Services as a Financial Advisor in November 2021, following a 36-year career in the United States Army, where he attained the rank of Colonel. David understands the challenges and opportunities associated with life in the military and is committed to helping service members and their families get their financial lives squared away.
David has a Bachelor’s degree in Spanish and Political Science from University of Tennessee at Martin, and a Master’s degree in Theater Operations and Planning from Command and General Staff College, and a Master's of Philosophy in National Defence from the National Defence University of Pakistan. He holds Series 7 and 66 securities licenses plus life and health insurance licenses in FL, GA, IN, KS, KY, NC, OH, TN, TX and WV.
Understanding that the biggest obstacle to financial security for most people is their own behavior, David serves as a personal financial coach to clients, continually reinforcing positive financial behaviors. He advocates time-tested financial principles, including disciplined, long-term saving and investing, careful debt management, and a thoughtful insurance strategy to manage financial risk. David will work with you to establish specific, meaningful goals that are consistent with your values and then develop a personalized financial plan to guide your pursuit of those goals.
Active in his community, David is a member of Lions Club of Elizabethtown, the Veterans of Foreign War, First Cavalry Division Association of Radcliff and MOAA.
In his free time, David enjoys cooking, golf, and spending time with family.
First Command Financial Services was founded in 1958 by a retired Air Force officer for the specific purpose of improving the financial well-being of military professionals and their families. Today, more than 500 First Command Financial Advisors across the country and abroad, many of whom also served, are committed to the company’s Mission of “Coaching those who serve in their pursuit of financial security.”
David has a Bachelor’s degree in Spanish and Political Science from University of Tennessee at Martin, and a Master’s degree in Theater Operations and Planning from Command and General Staff College, and a Master's of Philosophy in National Defence from the National Defence University of Pakistan. He holds Series 7 and 66 securities licenses plus life and health insurance licenses in FL, GA, IN, KS, KY, NC, OH, TN, TX and WV.
Understanding that the biggest obstacle to financial security for most people is their own behavior, David serves as a personal financial coach to clients, continually reinforcing positive financial behaviors. He advocates time-tested financial principles, including disciplined, long-term saving and investing, careful debt management, and a thoughtful insurance strategy to manage financial risk. David will work with you to establish specific, meaningful goals that are consistent with your values and then develop a personalized financial plan to guide your pursuit of those goals.
Active in his community, David is a member of Lions Club of Elizabethtown, the Veterans of Foreign War, First Cavalry Division Association of Radcliff and MOAA.
In his free time, David enjoys cooking, golf, and spending time with family.
First Command Financial Services was founded in 1958 by a retired Air Force officer for the specific purpose of improving the financial well-being of military professionals and their families. Today, more than 500 First Command Financial Advisors across the country and abroad, many of whom also served, are committed to the company’s Mission of “Coaching those who serve in their pursuit of financial security.”
Dave Focuses in:
- Comprehensive financial planning
- Investment strategies
- Risk management
- Debt management
Recent Google Reviews
slide 1 of 11
- Dewayne P.July 23, 20255 / 5Rating 5.0David is a completely transparent advisor who doesn't pressure or push during financial advising sessions. Extremely knowledgeable on investments and insurance, he genuinely cares about getting to "right" for the individual. Highly recommend.Response from First CommandJuly 23, 2025Thank you for sharing your feedback with our team. We are dedicated to helping our clients in their pursuit of financial security. If you need anything, please don't hesitate to call us.
- Christopher R.July 19, 20255 / 5Rating 5.0Good over view of financial planning. Provides unique and personalized feedback to support individuals goals and dynamics.Response from First CommandJuly 19, 2025Thank you for your thoughtful review. As a mission-driven organization serving those who serve our country, nothing makes us prouder than making a difference in the lives of our client families.
- Justin L.July 14, 20255 / 5Rating 5.0David Strauss is an incredibly competent and professional financial advisor. In one meeting I learned more about my finances than my education in high school and college. Highly recommend this gentleman for all.Response from First CommandJuly 14, 2025Thank you for sharing your feedback with our team. We are dedicated to helping our clients in their pursuit of financial security. If you need anything, please don't hesitate to call us.
- Ramona C.June 11, 20255 / 5Rating 5.0David Strauss. Best financial advice I’ve received in years!! Took time to ask questions and explained things so I can make better decisions. I feel I finally found someone who cares about my best interests and financial health!!Response from First CommandJune 11, 2025At First Command, we are committed to making a difference in the lives of our client families. Thank you for sharing your experience.
- Kaci K.May 22, 20255 / 5Rating 5.0David Strauss has been our advisor for almost three years, and we have been fortunate enough to not only have such a trustworthy advisor, but someone who truly cares and puts forth the effort to help grow our young family’s long term financial wellbeing.
We always highly recommend going to First Command and asking for David Strauss to start understanding and building your financial security.Response from First CommandMay 22, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you. - Kevin G.May 21, 20255 / 5Rating 5.0I was very appreciative of the time Dave took with me in covering all aspects of my policies and programs. I was never rushed, and Dave spent whatever time was required to ensure all account information was updated/current. Additionally, he took a genuine interest to capture my current financial goals, assess if the glide path was still on track, and inform me of new/upcoming opportunities that I might not be aware of.
Bottom line: It was a quality session, conducted by a seasoned professional, who demonstrated a sincere interest in my financial goals and security.
Many thanks, Dave!Response from First CommandMay 21, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you. - Troy K.May 12, 20255 / 5Rating 5.0Excellent job.Response from First CommandMay 12, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Sara F.May 12, 20255 / 5Rating 5.0Wonderful AdvisorResponse from First CommandMay 12, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Linsey S.April 25, 20255 / 5Rating 5.0David is so knowledgeable and great at explaining ALL things related to financial planning. We came in naive and left knowing so much! Thanks, David! We can’t wait for our next appointment to make some things happen.Response from First CommandApril 25, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Esperanza P.April 9, 20255 / 5Rating 5.0We had our first meeting with Dave and were very appreciative of the way he explained, listened and showed things to us. He asked what we wanted and gave us options and recommendations so that we could make the best decisions for our family. We look forward to meeting with him again to continue working on our family’s financial future.Response from First CommandApril 9, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Kevin S.January 29, 20255 / 5Rating 5.0Dave Strauss is an absolute professional. I enjoyed the conversations, and learning. He is incredibly down to earth, and just wants to help you become financially secure.Response from First CommandJanuary 29, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Amber P.January 27, 20255 / 5Rating 5.0Thank you for the amazing appointment Dave! I was feeling anxious about the long term living decisions for my disabled son, but you reassurance after reviewing my portfolio put me at ease and gave me direction. I appreciate it more than you know. You're the best!!Response from First CommandJanuary 27, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- darryll c.January 20, 20255 / 5Rating 5.0I had the pleasure of working with Dave Strauss as my financial advisor, and I couldn’t be more satisfied with the experience. From the very beginning, Dave was incredibly accommodating and knowledgeable—he truly knows his craft like the back of his hand. What stood out the most was his ability to break down complex financial concepts in a way that was easy for me to understand. He consistently checked in to ensure I was following along, encouraging me to stop him or slow him down whenever I needed clarification.
What I truly appreciated was that Dave didn’t rush into selling me anything; instead, he took the time to build a genuine relationship. He made it a priority to understand who I am, how I operate, and what my financial goals are. I always felt that he had my best interests at heart, providing thoughtful recommendations tailored specifically to my needs.
If you’re considering First Command, I highly recommend asking to work with Dave Strauss. You can expect five-star service, a personalized approach, and the confidence that you’re working with someone who genuinely cares about your financial well-being.Response from First CommandJanuary 20, 2025Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you. - linda d.October 28, 20245 / 5Rating 5.0My husband and I was very pleased with our visit today. Dave was able to answer all of our questions!Response from First CommandOctober 28, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Amber R.October 20, 20245 / 5Rating 5.0Mr. Strauss is a great financial advisor. He takes the time to explain everything in a way that is easy to understand, and he walks you through all of your options for investing, life insurance, and retirement. I would definitely recommend his services to friends and family.Response from First CommandOctober 20, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- William G.September 26, 20245 / 5Rating 5.0Response from First CommandOctober 1, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Katherine P.September 24, 20245 / 5Rating 5.0Response from First CommandSeptember 26, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Adam R.September 19, 20245 / 5Rating 5.0David has a wealth of knowledge he used that helped us greatly with our Financial decisions. He isn’t pushy and takes plenty of time explaining all the options we had now and for the future. We feel very comfortable with him guiding us on our path to reach our retirement goals.Response from First CommandSeptember 19, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- montae w.August 29, 20245 / 5Rating 5.0Passionate and informative discussion. Definitely knows his informationResponse from First CommandAugust 29, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Katie M.June 26, 20245 / 5Rating 5.0David is a great advisor to work with. He is very patient with financially illiterate people (like me). He does a great job of explaining possible options and rationale for those options. Highly recommend!Response from First CommandJune 26, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Timothy C.May 28, 20245 / 5Rating 5.0Very insightful and very helpful. Very nice and welcoming. A lot of great information for a first time client.Response from First CommandMay 28, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Erinma N.May 14, 20245 / 5Rating 5.0Mr. Strauss is the financial advisor you would recommend to your family and friends. He is knowledgeable and takes time to answer your questions and convey the message properly. He studied my family’s situation and provided professional advice on how we can build a strong financial future. He is passionate about his work. Even if you have a stable financial life, having another set of trained eyes examine your numbers will open your eyes to more opportunities available.Response from First CommandMay 14, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- chimannoApril 29, 20245 / 5Rating 5.0Response from First CommandApril 30, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- ISAAC B.April 26, 20245 / 5Rating 5.0Dave is a passionate coach and provides sound advice while continuing to give back to the military community. He is a very helpful contact for our transitioning service members. I recommend that anyone beginning to transition that is looking for information on financial planning to seek him out.Response from First CommandApril 26, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Jalen B.April 24, 20245 / 5Rating 5.0Dave is amazing, best of the best! I couldn’t ask for a better financial advisor. If you require any assistance or insight with your current and future finances Dave is your guy! Working with him has been a tremendous experience. He has all the knowledge and tools to make you successful. I Highly recommend 10/10.Response from First CommandApril 24, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- A. S.March 4, 20245 / 5Rating 5.0Great place to get your questions answered.Response from First CommandMarch 4, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- karen w.February 26, 20245 / 5Rating 5.0David was very informative and extremely helpful with my mother.Response from First CommandFebruary 26, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Mack P.February 23, 20245 / 5Rating 5.0Great first session to discuss my top topics and provide details on different options available. Thanks providing time and patience with me to explain my concerns and issues.Response from First CommandFebruary 23, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Donald B.January 19, 20245 / 5Rating 5.0Exceptional knowledge on investment options and where there may be gaps, he works diligently to get the information. Fully trust him.Response from First CommandJanuary 19, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Donald W.January 9, 20245 / 5Rating 5.0Answered all questions asked and gave great information on new financial and investment opportunitiesResponse from First CommandJanuary 9, 2024Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Mike M.October 18, 20235 / 5Rating 5.0Dave is everything you'd want in a financial advisor -- he's extremely knowledgeable, trustworthy, and a good listener. After 36 years of military service he's learned more than a little about service. You may find someone as good, but I don't believe you'll find any better.Response from First CommandOctober 18, 2023Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- James W.October 10, 20235 / 5Rating 5.0Mr.Strauss provided an outstanding overview of various aspects of financial planning strategies to include bank accounts, life insurance, IRAs, and other investments. I came away with a better understanding of the various financial advice and planning opportunities that First command can offer.Response from First CommandOctober 10, 2023Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Cadene D.October 4, 20235 / 5Rating 5.0David Strauss is very professional and attentive advisor. He was very understanding of my financial situation and took the time to educate me on different investments strategies and provided timely recommendations.Response from First CommandOctober 4, 2023Thank you for your review. We are committed to bringing value to our client families. Let us know if there is anything further we can do to serve you.
- Keegan S.August 4, 20235 / 5Rating 5.0Went into the first meeting not knowing much about creating a financial plan but Mr. Strauss provided very helpful information and planning towards my financial success. I came out of the meeting very comfortable with my knowledge and plan for my financial future. If I could give him 10 out of 5 stars I would.Response from First CommandAugust 4, 2023We appreciate you taking time to share your experience. We are dedicated to coaching our clients to become financially disciplined and confident in pursuit of their financial goals. We look forward to continuing to serve you.
- Claudia P.June 28, 20235 / 5Rating 5.0So scared to invest, I never have. I wanted to save for retirement, but was never clear about how, how much, and where to put my money for a good return. David not only put me at ease about investing, but he provided the necessary knowledge to make the best and right decisions for myself, my family, and my future! David was able to explain things on a basic level (which is what I required for understanding), and his communication skills, personality, and humanity allow me to trust him implicitly. I am now on track for the future, what ever may happen.Response from First CommandJune 28, 2023We appreciate you taking time to share your experience. We are dedicated to coaching our clients to become financially disciplined and confident in pursuit of their financial goals. We look forward to continuing to serve you.
- Scott N.June 6, 20235 / 5Rating 5.0I've had a very good experience with David. He gave good options and suggestions without putting any pressure on me.Response from First CommandJune 6, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Richard K.June 2, 20235 / 5Rating 5.0Started the beginning of my retirement today. A weight has been lifted from my shoulders. I highly recommend First Command. Dave Strauss is the man with the plan. His knowledge and experience with financial planning is certainly an aspect I was in desperate need of. Go and check it out. I guarantee after one meeting, you will gain knowledge you didn’t know you needed and will feel more secure about your future!Response from First CommandJune 2, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Bryan B.June 2, 20234 / 5Rating 4.0David Strauss and spouse are a phenomenal family duo who puts your best interest first in the finance game.
They are easy to access and will work with your schedule. Something other businesses don't do.
I wished I would have learned their financial plan at the beginning of my military career. May not of had as many financial struggles as I had growing up.Response from First CommandJune 2, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience. - Kathy B.June 1, 20235 / 5Rating 5.0Dave answered all my questions, listened and made some recommendations that I will be implementing. I did not feel rushed at my appointment. I am more than satisfied.Response from First CommandJune 1, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Chuck Y.May 31, 20235 / 5Rating 5.0Excellent experience with David. Was able to connect on a personal level which led me to open up to what he had to offer me. Much easier to buy in to someone who truly believes in their product. Does not come across as a used car salesman!Response from First CommandMay 31, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Jimmy S.May 25, 20235 / 5Rating 5.0Response from First CommandMay 25, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Raimond K.May 17, 20235 / 5Rating 5.0Very knowledgeable and experts in the financial sector. I personally recommend!Response from First CommandMay 17, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
- Yu H.May 17, 20235 / 5Rating 5.0Extremely professional!Response from First CommandMay 17, 2023We appreciate your review. All of us at First Command strive to provide the best possible service to our client families. Thank you for sharing your experience.
Coaching Center
Tools & Advice
First Command
Find an Office Near You
This material contains a testimonial from a client of First Command Financial Services, Inc. and/or its affiliated entities (together "First Command"). The testimonial was provided by the client on a strictly voluntary basis. First Command has not paid any direct or indirect compensation to the client for the testimonial and is unaware of any other material conflicts of interest. The testimonial may not be representative of the experience of other First Command clients and is no guarantee of future performance or success.